Interview Tom Dibaja Outreach Specialist of Properazzi.com | Informations immobilières : Immobilier, crédit immobilier, rachat de crédit, défiscalisation

Interview Tom Dibaja Outreach Specialist of Properazzi.com

Attention : Interview en anglais. Comme Properazzi est multilingue, nous laissons cette interview dans sa langue d’origine.

Pouvez-vous nous présenter votre site ainsi que votre équipe ? Vos parcours professionnels.

Properazzi is a property search engine for all of Europe, and this week we have expanded our service to also cover North Africa. We help people find properties to buy or rent in 49 countries, and users can search in most European languages and currencies. Properazzi is totally free, for both consumers and real estate agents who want to display their properties on our website.

We’re based in Barcelona, Spain, and have a highly international team of about 20 people.

Comment est née l’idée de votre site ? Comment avez-vous démarré et évolué ? Structure des serveurs / Levé de fonds ?

The Properazzi concept arose from the need to provide more transparency to people looking for property at the European (and now North African) level. In each country, there are property portals that provide useful services for consumers, but as our world keeps getting smaller by day, increasing numbers of people look for property abroad or just want a more comprehensive view of what properties are available. This is where the concept of a “property search engine” fits in. We work with real estate agents and property portals from across Europe and North Africa, aggregate property listings on a single website, and then refer propertyseekers to the agencies and portals where they can find more information.

In late 2006, Properazzi received funding from Mangrove Capital Partners, who are known for having funded Skype in the past.

Allez-vous développer des services additionnels (pour les pros ou les particuliers) ?

Yes. We will be introducing additional premium services for real estate agencies and professionals in the near future.

Plusieurs métamoteurs se lancent sur le créneau immobilier, quels sont vos atouts ? Votre valeur ajoutée par rapport aux autres sites ?

The standard model for property websites is to publish property listings from a select group of real estate agents. There are many property websites that work according to this model and are very successful at it. In our case, our search engine technology allows us to incorporate property listings from thousands of real estate agents and property websites across Europe. We are able to display listings in multiple languages and are not limited to a particular geographical location. Our approach therefore allows consumers to use Properazzi as a real search engine and, in theory, find all the properties available on the market.

Quel est votre avis sur le marché de l’immobilier ? Va-t-on vers un marché européen ?

We believe that today’s propertyseekers want more choice and greater transparency. As ordinary people get more used to the idea of looking for property abroad or investing in property, they want to have access to more information and get a better sense of what’s available. In the case of property websites, it is not as useful to talk about a European market because geographical restrictions are less relevant online. For example, with our expansion into North Africa, consumers can now search for Moroccan properties with the same convenience as French or German properties.

Ne pensez-vous pas qu’il y a trop de sites d’annonces ?

Difficult to say, but what we do know is that there are no sites out there that are able to offer the same level of coverage for consumers as Properazzi. There simply does not exist another property listings service anywhere in the world today that could offer comparable depth of coverage over such a diverse geographical area. For that reason, we certainly don’t view ourselves as just another property website.

N’avez-vous pas peur que Google investisse le marché comme il a fait aux É.-U. ?

So far, Google’s involvement in real estate remains relatively limited. We believe that consumers and real estate agents will choose to use services that add benefit to what they are doing, and our focus is on delivering that benefit because it is what we do best.